Sunday Funday Campaign Promotes American Lamb
October 26, 2018
From tailgating to brunching to Sunday suppers, the American Lamb Board has been promoting American lamb as the perfect fall protein through its “Sunday Funday” campaign.
The contest is being promoted by consumer e-blasts, social media and lambassador bloggers. ALB’s blogger partners have also created some great new fall recipes to inspire consumers to get lamb incorporated into their Sunday celebrations. Click on the links for a collection of new fall recipes from the bloggers:
- Running to the Kitchen’s Apple Cider Braised Lamb Shanks
- Two Purple Figs Fall Harvest Bowl with Lamb Meatballs
- Climbing Grier Mountain’s Ultimate Lamb Chili
- Rustic Joyful Foods Kofta Lamb Meatballs
The Sunday Funday contest is designed to collect new consumer emails to stay connected year round with seasonal recipes, cooking tips, contests and events. Lamb fans answer questions about their ideal “Sunday Funday” to determine their lamb personality – Sunday Bruncher, Tailgate Griller or Sunday Slow Cooker. Fans then receive two custom American lamb recipes, and are entered for a chance to win a prize package from their category.
There is still time to help spread the word about the contest – the winners will be selected on Nov. 15. The direct link to the contest is www.americanlamb.com/sundayfunday/
Source: American Lamb Board
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