American Sheep Industry Photo

American Lamb Board News

August 15, 2003
ASI Lamb Proprietary Products to ALB

The American Sheep Industry Association (ASI) Executive Board, through a unanimous vote, recently approved a motion that will allow the American Lamb Board (ALB) use of the ASI American Lamb Council proprietary products through a license agreement to protect the integrity of the trademarked and copyrighted material until such a time that the Board ceases to use the products. At that time, the products would revert to ASI.

ASI provided temporary use of all lamb products to the ALB beginning in February 2003, but this new motion allows the ALB to use these products indefinitely -- at no cost. Some of the items involved include: lamb cut and lamb dish photography, nutritional data, hundreds of different lamb recipes and promotion items as well as the recently developed lamb logo and campaign slogan.

?Allowing the use of these products will save the American Lamb Board tens of thousands of dollars and help them jump-start their American lamb promotion,? said ASI President Guy Flora. ?It is also an opportunity for ASI to show its positive support for the board and for the service it is providing the industry.?


USDA Buys More American Lamb

The Agricultural Marketing Service (AMS) of the U.S. Department of Agriculture (USDA) on June 24, 2003, purchased 216,000 pounds of boneless lamb roasts at a cost of approximately $748,000.

The roasts will be distributed through federal food and nutrition programs.

Total purchases of lamb under the Domestic Lamb Industry Adjustment Assistance Program announced on Feb. 14, 2000, are more than $21.8 million and 5.7 million pounds.

Offers for this buy were accepted from four of 10 bidders ? Mountain Meadows Lamb Corp., Denver, Colo.; Strauss Veal, Inc., Franklin, Wis.; Swissland Packing Co, Ashkum, Ill.; and Transhumance, Dixon, Calif.

According to AMS, lamb purchases under this program are nearing the end. In June, 2002, at the request of ASI, Agriculture Secretary Ann M. Veneman approved an additional $8 million, for a total of $23 million, to continue the lamb roast purchase program through fiscal year 2003.

Bids for the next lamb purchase are due by 1:30 p.m., central time, on Aug. 1, 2003, with an announcement to be made on or before Aug. 8, 2003. Inquiries should be addressed to the Contracting Officer; Livestock and Seed Program; USDA, AMS, Stop 0253 Room 2610-South, 1400 Independence Avenue SW; Washington, D.C. 20250; telephone (202) 720-2650.

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