The American Lamb Board (ALB) is now accepting fiscal year 2014 industry sponsorship applications to sponsor local lamb events including fairs, festivals, cooking demonstrations, seminars/workshops, customizable materials, etc. The sponsorship dollars are intended to help offset the cost of the lamb for sampling and demonstrations, event advertising and publicity and promotional materials.
All sponsorship proposals are due no later than Jan. 15, 2014. Program requirements are available at www.lambcheckoff.com/programs-activities/industry-sponsorship-program. To discuss promotional ideas, contact Rae Maestas at ALB at 866-327-5262, ext. 3.