"The fabrics have created a real buzz because they really offer something new," said Woolmark UK Commercial Director Malcolm Campbell, in a Fiber 2 Fashion interview.
Campbell said the new wool blends all have something a bit different to offer. For example, the crepe uses conventional yarn rather than high twist yarn, which gives the fabric a softer handle but maintains the crepe look. The wool/lycra blend offers a beautiful luster and exceptional draping quality.
The fabrics are the result of a joint effort by the Australian Wool Innovation Ltd. and Woolmark, the world?s leading textile organization, to get more Merino wool in United Kingdom womenswear markets.